To launch the Fiat Topolino, we created an unforgettable experience within our Gaming HangOut space—a football (e-sports) tournament during Ramadan. The event brought together players and fans alike, celebrating Morocco’s love for football while highlighting Fiat Topolino’s appeal as a mainstream brand for all Moroccans. This activation seamlessly blended entertainment, competition, and community, generating widespread enthusiasm and engagement during a cherished time of the year.
