For one of Morocco's leading agricultural players, we recommended, designed, and produced Azura Talks, an insightful event bringing together expert panels to discuss the future of the sector, its challenges, and innovations. Held in Agadir, where Azura cultivates the majority of its products, this event provided a platform for thought leadership, fostering collaboration and knowledge sharing. It marked a key moment in Azura’s ongoing commitment to advancing the agricultural industry and driving sustainable growth in Morocco.